In order to convince you to keep reading, I need to tell you up front how the ideas presented in this book will change your life for the better. The good news is that because these ideas will more directly cause greater improvement in your life than anything else of which I am aware, that’s really easy to do. The bad news is that they are so beneficial that I don’t think you’ll believe me. As you continue to read, you’ll see ample evidence of just how powerful these ideas are, how immediately they can be put into practice, and how quickly they will transform your life for the better. For now, let’s begin with a story.